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Shure

Shure is one of the most popular manufacturers of microphones, wireless transmitters and headphones. This fame can be attributed primarily to the SM58, which has been considered an absolute classic among microphones for live use for decades - even though it was originally designed as a studio microphone in the 1960s. Other studio microphones such as the Shure SM7b, microphone sets for drum miking and in-ear systems from Shure are also popular with audio technicians and musicians alike.

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About Shure

  1. Shure – History of the sound specialist
  2. Product Portfolio
    1. Microphones
    2. Wireless Systems
    3. Headphones and In-Ear Monitoring
    4. Installation Microphones and Conference Systems
    5. Accessories

1. Shure – History of the sound specialist

Shure's almost 100-year history is full of defining moments, groundbreaking innovations and great successes. How a small Chicago company became one of the world's leading audio brands ...

  • 1925: Sidney N. Shure founds the Shure Radio Company in the heart of Chicago. Microphones are not yet involved, but the company sells kits for radios and matching electronic parts. Three years later, Shure's brother Samuel J. joins the company, which from then on operates under the name "Shure Brothers Company".

  • 1931: The foundation for the future is laid when development of the first Shure microphone begins in 1931.

  • 1939: With the 55 Unidyne, Shure launches the first dynamic microphone with a single capsule. It is not only more compact, but also cheaper than the competition and quickly becomes the world's most popular microphone.

  • 1942-1946: During the Second World War, the Shure Brothers Company is the Allies' main supplier of microphones and headphones. Shortly afterwards, all other Shure products were also manufactured according to the strict quality standards of the military. In 1946, the company name was changed again to "Shure Brothers Incorporated".

  • 1958-1959: It is not only in the field of microphones that standards are set: in 1958, together with Columbia Records, Shure introduces the world's first magnetic pick-up for record players. One year later, the Unidyne 545 III, the forerunner of the legendary Shure SM57 microphone, followed.

  • 1965-1966: Two milestones in PA history in two years: First, in 1965, the Shure SM57 is released, a dynamic microphone that establishes itself as one of the most popular models for vocal and instrument pickup. In 1966, the Shure SM58 follows, whose direct sound and almost indestructible construction make it the most popular vocal microphone of all time.

  • 1973: Another microphone saw the light of day that is still popular today in barely changed form with broadcasters, recording studios, podcasters and streamers: the Shure SM7 (now available as the SM7B).

Shure 5575LE
The Shure 5575LE is a tribute to the 55 Unidyne and was launched to celebrate its 75th birthday.
  • 1989: The Shure Beta 57 and Beta 58 are designed to combat feedback on stage, as the supercardioid polar pattern consistently eliminates background noise. Even today, the two models are extremely popular.

  • 1990: The L-Series Wireless lays the foundation for Shure to become the world's leading manufacturer of wireless systems within a few years.

  • 2003: For its many achievements in audio, the company is recognised with the Technical Grammy from the National Academy of the Recording Arts and Sciences.

  • 2012: The ULX-D digital wireless system makes wireless sound transmission fit for the future and impresses with crystal-clear 24-bit audio quality, among other things..

  • 2019: The MV88+ Video Kit expands Shure's award-winning MOTIV series and enables high-quality mobile recording from your smartphone.

To be continued ...

Shure Beta 57
Always a popular vocal microphone: Shure Beta 57

2. Product Portfolio

Today, Shure's product range is extremely extensive and covers not only the PA and live area, but also studio, pro-audio and consumer and hi-fi markets.

2.1 Microphones

Whether it's live vocals, drum and instrument miking or voice reproduction and recording, there's a Shure microphone for virtually every scenario. From much-loved classics like the 55 Series to innovative engineering marvels like the dual-diaphragm KSM8 Dualdyne, Shure delivers premium and advanced transducers.

The most popular microphones from Shure includes:

  • SM 58: An absolute classic and industry standard among vocal microphones. Popular with rock and pop stars, speakers and politicians. It is no exaggeration to say that most artists have used an SM58 on stage at some point in their career. Clean and powerful sound and extremely stable workmanship.

  • SM 57: If a microphone has graced the lectern of the US President practically without interruption since its introduction, it must be something special. The SM 57 has also always been popular as an instrument microphone.

  • SM7B: Standard in TV, radio, podcasting, streaming and everywhere else where clear and powerful voice reproduction is required.

  • Beta 58A: The Beta 58A is the first choice for countless artists when it comes to getting the best out of their voice. The neodymium magnet, which provides an extra strong output level, is responsible for the assertive sound.

One of the ways Shure tackled the mobile recording market was with the MOTIV range. Thanks to flexible connection options with USB and Lightning, for example, you can always use the microphones with the device you prefer in any given situation:

  • iOS Devices (iPhone and iPad)

  • Mac or PC

  • Android Devices (Smartphones and Tablets)

Depending on the model, app support is also available, allowing you to intuitively adapt the recordings even better to your needs. The MOTIV series offers the perfect equipment for field recordings, interviews and other mobile applications.

2.2 Wireless Systems

In the world of wireless systems, Shure is one of the leading suppliers. Systems such as the QLX-D or the SLX-D series, introduced in 2020, show how digital wireless systems should work and, above all, how they should sound: crystal clear and with excellent signal quality. The areas of application are numerous. Thanks to various handheld and bodypack transmitters, vocal and speech microphones, as well as instruments such as guitars and basses can be used with Shure transmitters - without cumbersome cables and with excellent sound quality.

2.3 Headphones and In-Ear Monitoring

  • Studio Headphones

  • DJ Headphones

  • Hi-Fi Headphones

Of course, they all have first-class sound quality in common, but the manufacturer also places great importance on wearing comfort and design. Whether with cable or without, whether in-ear, on-ear or over-ear, whether open design or with state-of-the-art noise-cancelling technology, Shure headphones always live up to the manufacturer's great name.

For live applications, Shure also offers comprehensive in-ear monitoring solutions. Here, excellent sound quality is combined with exemplary suppression of ambient noise and great comfort. A milestone in this field was the PSM600 in-ear monitoring system introduced in 1997.

Shure SLX-D 124E/85
Wireless system with newest digital technolo: Shure SLX-D 124E/85

2.4 Installation Microphones and Conference Systems

Not only on stages, but also in conference rooms, meeting venues, public facilities and office buildings around the world, Shure products have earned their place over time. In the meantime, the company offers everything from installation microphones and particularly unobtrusive ceiling microphone arrays to powerful conference systems, all the components required for clear, successful communication.

The centrepiece in this area is the Shure Microflex range with its different series:

  • Microflex Complete

  • Microflex Complete Wireless

  • Microflex Advance

  • Microflex Wireless

2.5 Accessories

Last but not least, Shure of course also supplies various accessories that make your daily use of microphones and the like much easier - in the usual Shure quality. These include, for example:

  • Microphone clamps

  • Microphone stands

  • Microphone holders

  • Pop screens